Archive for the ‘Consulting’ Category


Jacqui Kramer Work Samples (Feb 2015)

Thank you for your interest. I have broken down the writing samples on this page by company. For more information about my professional experience, please visit my LinkedIn profile. Thank you! (See full post for writing samples.)   THE BILL & MELINDA GATES FOUNDATION U.S. President’s Emergency Plan for AIDS Relief (PEPFAR) The Bill & [...]

Worker solidarity: 6 ways you can win points with coworkers when you’re out of the office

The final days of the year are fast approaching, which spells vacation time for many office workers across the land. December is filled with excused absences tied to shopping trips, travel adventures and the ever-popular HR vacation threat, “use it or lose it.” Whether you plan to be out for a day, a week or [...]

Top 5 Ways to Improve Your PowerPoint Presentation

The words “PowerPoint” and “presentation” have become almost synonymous in the business world. The software is packed with mini-tools designed to grab the audience’s attention and drive home your message. Used correctly, these tools can be a powerful message enhancer. Go overboard, and it’s just a mess. Here are the top five ways to improve [...]

Prescription for customer experience:
Have patience with your patients

Customer experience is a critical factor in customer retention and/or earning repeat business. Restaurants, stores, and other service-oriented businesses understand this basic tenet – or become a statistic within a year or so of opening. Yet professionals who should provide the best customer service are often the worst offenders: doctors. There are really only three [...]

End-of-year self review, part 1: organizing your office life for a happy New Year

It’s the end of the year, when offices are mostly empty and the self-employed are at the movies. Whether you volunteered to stay at work “in case a client calls” or you’re just taking it easy in the home office, you have work to do. In this three part series, we’ll discuss the key tasks [...]

Planning a Client Visit, Part 3: Final Prep

You’ve refined your story, prepped your team and picked up a roll of quarters just in case parking is a problem. Now, it’s time to round up the team and head out! Here are some tips for the 24 hours preceding your visit: 1. Remind your team the day before. Send an e-mail to the [...]

Planning a Client Visit, Part 2: Prepping Your Team

You’ve done due diligence to get to know your client. Now it’s time to help your team prepare. While technology tools are helpful in keeping everyone on track, don’t assume people pay as much attention to them as you do. To help keep your team on track: 1. Set specific deadlines for each person. If [...]

Planning a Client Visit, Part 1: Better Know Your Client

Your team relies on you to be the travel agent, correspondent and reminder service all in one. You can help your team help you by doing some pre-meeting homework and ensuring everyone does THEIR homework as well. Here are some tips to help ensure a successful client visit before you enter the lobby. First impressions [...]

Are you using 301 redirects?

One thing about being on the Internet for so many years is that you frequently have to teach yourself new tricks. One of my first clients still brings me back in to consult on occasion, and recently asked for guidance on redirects. (They use redirects in a lot of deep and exciting ways as their site spans [...]



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