Archive for the ‘Uncategorized’ Category


End-of-year self review part 3: updating yourself

We discussed what small businesses can be doing to prepare for the coming year in Part 2 of the series. Today, we’ll get into the fun stuff: focusing on you.
Your personal “look” says a lot to clients. Whether you’re in the office every day or work at home in sweats and tee shirt, eventually, [...]

End-of-year self review part 2: preparing your small business for the New Year

We discussed basic office organization in part 1 of the series. Today, we’ll focus on the home-based office. We recommend starting with the organization discussed in part 1, as it will make your small business tasks we’ll be tackling here much, much easier.
Step 1: Review your professional materials
While we live in a primarily digital world, [...]

End-of-year self review, part 1: organizing your office life for a happy New Year

It’s the end of the year, when offices are mostly empty and the self-employed are at the movies. Whether you volunteered to stay at work “in case a client calls” or you’re just taking it easy in the home office, you have work to do. In this three part series, we’ll discuss the key tasks [...]

Stupid Marketing Tricks: TNT’s fake mix tape doesn’t ‘Say Anything’ interesting

Cable network TNT sent its marketing team in the wayback machine this week to send out a “sneak peek” at a new show, Men of a Certain Age. Which, based on the cast (Scott Bakula, Andre Braugher and Ray Romano) is somewhere in the late 40s to early 50s. Presumably, these men of a certain [...]



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