Posts Tagged ‘shopping’


TMI, dude! Why asking for too much information is the wrong marketing move

I recently clicked through an offer to get a free Back to the Future game episode from Telltale Games. It’s a promotion designed to hook you in to purchasing the full series of games when they’re released. The site┬áprompted me for my login, which I had created the last time they did one of these [...]

Work Sample: MSN Lifestyle article on shopping innovations

When I was a newspaper reporter, I had 2-3 bylines every day. In more recent years, my work tends to go uncredited or, when I ghost write, credited to someone else. So I was pleasantly surprised when I was prompted for a bio after writing an article for MSN Lifestyle. It’s part of a holiday [...]



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